Stay & play in Manila

Okada Resort, a top-tier casino complex in Manila, stands as an iconic destination with its extraordinary Dome nightclub, exclusive beach club, and cutting-edge gaming experiences.

Partnering with Okada, we aimed to elevate its status as a premier destination in Manila and Asia. We initiated the project by conducting interviews and brand workshops to understand the resort's vision, which guided the creation of a strategic brand identity.

We embraced the founder's vision of combining luxury with playfulness to attract a younger demographic while maintaining a high-end appeal. This vision was realized through a modern brand identity with a vibrant colour scheme exuding contemporary luxury and a fun ambience.

Our comprehensive brand system encompassed brochures, pitch decks, stationery, and web templates, all designed to reflect the resort's unique blend of friendly luxury and establish it as a standout landmark in Manila.