Case Study© 2019
Pokenificent Choice and Freshness
PickabowlHong Kong© 2019
Industry
Food & BeveragesFresh Ingredients, Unique Flavours, and Endless Possibilities
Pickabowl reimagines the traditional Hawaiian poke bowl, focusing on a variety of healthy toppings that enable complete customization for customers. Kinsman Design developed the brand from the ground up, including strategy, identity, photography, packaging, and activation.
We ensured Pickabowl's brand identity and packaging appealed to health-conscious customers by testing various concepts, colours, and typography. The design emphasized freshness and choice, featuring stylized photography and a colour palette inspired by healthy ingredients, creating a contemporary and inviting brand feel.